Santara puts a lot of attention on the themes of art and craft and culture and due to that the company organized a show in the Litta Theatre of Milan. The theatrical performance «Santara for art» was based on live painting and drawing and it was thought to promote and to enhance the value of handwriting which always beats the keyboard, also in the computer and social media network era. The script of the event was done by director Corrado d’Elia with a Cross pen over a Cross note, from which the event took life step by step: therefore, we can say «this story was written with a Cross». The shows always birth for from notes, which intellectual people prefer to take in a traditional way, with pen and paper, since the writing instruments have a vintage flavour and they ensure a personal experience much more than those digital writing may offer, with the advantage you can use them everywhere. Many author, director, artist and professionals use Cross pens and notes to produce their artworks and operas or just to take notes, with the adding of heritage and luxury life accessories.